With the holiday season upon us, I’d like  to draw attention to a very important practice:
crafting the corporate holiday greeting.

Tailored corporate greeting cards can:
• Show appreciation to supportive clients, employees and partnerships
• Attract and bring about new business opportunities
• Remind lapsed clients that you still exist
• Promote the corporate brand image

Here are 3 tips and examples for executing memorable corporate holiday messages:

1) DO IT IN PRINT
Create a custom printed holiday greeting card – traditional or in a highly contemporary style – that is unique and specific to your business. Stand apart from the overflow of other generic holiday greetings by exploring innovative themes, materials and formats that will deliver your message with impact.

(more…)