Graphic Design: USA has recently announced the winners in the 2010 Creative Group-sponsored competition, known as the American Web Design Awards. This annual event “celebrates the power of well-designed websites and other online communications to attract audiences, generate engagement and response, and promote products, services and ideas.” In this year’s competition, Inc Design was recognized for its entries on behalf of client, International Securities Exchange, for the Company’s 2008 online Annual Report and ISE’s 2009 online advertising campaign focusing on Regulatory Reform. Inc Design’s Art Director, Alejandro Medina, and Designer, Jed Heuer, also earned recognition for the Company’s self promotional entries including the ’09 Interactive holiday card and the Inc Design blog, known as BLINC.

To view a list of the winning entries, please click here.

Congratulations to ISE on receiving four Financial Communications Society Awards for their Regulatory Reform Campaign created by Inc Design.

Please click here to read the press release.
Please click here to view the microsite.

TD Ameritrade engaged Inc Design to design their most recent Annual Report. The project entailed a fully integrated approach which was designed to include both print and interactive components including various video links which featured TD Ameritrade’s executive leadership.

With a theme focused on “A Better Investing Experience,”  Inc Design crafted the Report’s cover  to photographically feature customers as a way to highlight the diverse scope of the TD Ameritrade investor – no matter their skills, portfolio size or investment needs.

TD Ameritrade 2009 Online Annual Report

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Graphis recently published their latest hard cover edition featuring the 100 Best Annual Reports produced throughout the past year. In addition to revealing the top entries, the book includes views from industry thought leaders with regard to the future of Annual Report design, and opens with the Publisher’s Letter from Graphis CEO & Creative Director, B. Martin Pedersen. In his opening message, Pedersen draws attention to “AR 2.0” and INC Design. Further along in the book’s featured section entitled “AR 2.0: Paper to Digital” Graphis presents INC Design and its client, International Securities Exchange, and their 2008 online Review with comments offered by INC Design’s Art Director, Alex Medina, who designed ISE’s online version inclusive of video excerpts. Representing a broad spectrum of industries and design solutions, the Graphis 2010 edition includes full color images of winning entries and a detailed index of creative contributors.

Graphis 100 Best Annual Reports

You can read the article here.

With the holiday season upon us, I’d like  to draw attention to a very important practice:
crafting the corporate holiday greeting.

Tailored corporate greeting cards can:
• Show appreciation to supportive clients, employees and partnerships
• Attract and bring about new business opportunities
• Remind lapsed clients that you still exist
• Promote the corporate brand image

Here are 3 tips and examples for executing memorable corporate holiday messages:

1) DO IT IN PRINT
Create a custom printed holiday greeting card – traditional or in a highly contemporary style – that is unique and specific to your business. Stand apart from the overflow of other generic holiday greetings by exploring innovative themes, materials and formats that will deliver your message with impact.

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Check out our holiday card:

I’m a relatively new Dad with one toddler and one newborn. I’m also a graphic designer, so naturally, I would consider myself fairly brand-conscious. Or, at the very least, brand “aware.” Whether it is out of loyalty or mere observation, I constantly find myself not just observing but perhaps subconsciously critiquing brand identities all around me.

The visual identity for the 1972 Olympic games is a remarkable design achievement, and any organization could learn an important lesson from this body of work. From posters to signage to a cohesive icon program, it is a classic brand program across many platforms.

images from http://www.1972municholympics.co.uk/ All works are copyright of the credited artist (Otl Aicher plus design team)

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INC Design and International Securities Exchange (ISE) have been jointly recognized with a Bronze Award in the 23rd Annual International ARC Awards Competition. The achievement was in recognition of excellence on behalf of ISE’s 2008 Online Annual Review  http://www.ise.com/Annual_Reports/2008/ISE-2008AR-final-release/index.html

http://www.ise.com/Annual_Reports/2008/ISE-2008AR-final-release/index.html

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INC Design, in partnership with its client, International Securities Exchange (ISE), has won 3 creative achievement awards in the 39^th Annual Creativity Awards Competition. Creativity Annual Awards is one of the longest running independent, international advertising and graphic design competitions which focuses on design applied to print, web, and advertising programs. The Competition’s categories include print, publications, new media, television, radio, and more. INC Design’s entries and recent award status’ in collaboration with ISE have been recognized with two Honorable Mention achievements for ISE’s 2009 Calendar and the Company’s sponsored 2009 Reform Campaign; and a silver award for ISE’s 2008 Online Annual Review.

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